If Healthcare Organizations Don’t Take a Consumer-First Approach They Will Fail
Businesses today are realizing that they are entering a new era where the needs of the consumer need to be paid heed to once more. For the healthcare industry, this means a complete overhaul of previous systems where patients’ needs and wants were secondary to the treatment opinions of providers. But healthcare organizations need to […]
Beat the competition using healthcare digital marketing
As competition in the healthcare industry continues to increase, healthcare practices will need to turn to innovative processes to rise above the crowd. Content Introduction Start Now to Win Later Developing a marketing strategy Create Engaging Content Use a Mobile-First Approach Keep an Eye on Voice Search Conclusion Introduction Healthcare has always been a competitive […]
9 Vital Healthcare Website Design Tips for 2022
Healthcare is shifting online and that’s why medical websites are quickly becoming the new front offices of the medical practice. Just like a shabby front office, a shabby website only serves to turn away customers and doesn’t help you in getting new patients. Content Introduction Make sure your healthcare website design is creative, yet professional. […]
Framework For Healthcare Web Design Model That Drives Engagement
As healthcare moves online, a website for your healthcare facility is the new front desk that patients judge you by. The better it looks and function, the more likely you are to get a new patient. Content Introduction What drives engagements? Use Strong Visuals Give Readers Helpful Content Make Your Contact Info Easy to Find […]
Healthcare provider’s guide to email marketing
Email marketing is the oldest form of digital marketing around but still remains competitive in a world where even VR advertising is bringing to grow in speed. The reason? Because it is simple, effective, and efficient. That’s the same set of reasons why healthcare professionals need to start using it as well. Content Introduction What […]
Boost Your Healthcare Content Marketing with these 5 Strategies
Healthcare Email Marketing: 5 Strategies for Hospitals
Email marketing is one of the best tools that healthcare professionals have when it comes to promoting and marketing healthcare facilities. Here are 5 strategies to get your patient email marketing campaign started. Content Introduction Target the segment you want to reach Send event invites Run surveys and polls Be sure your messaging is HIPAA […]
Healthcare Social Media Strategies to Win Patients’ Trust
Social media is where businesses can earn the trust of their customers. Healthcare practices, it’s also where they can earn the trust of their patients. Here’s how you can start to make your patient trust you. Content Introduction Here’s how to get started on social media Healthcare Social Media Strategies Conclusion Introduction Healthcare is a […]
Unveiling physicians’ personal branding strategies that work
Personal branding for small businesses and small business owners is critical in today’s time when larger corporations are trying their best to corner those markets. That’s why healthcare professionals need to start branding themselves and their practices. Here are some strategies that physicians can use to brand themselves on the internet. Content Introduction Why should […]
6 Healthcare Social Media Marketing Strategies for Online Physician Brand
4.48 billion people use different social media platforms on a daily basis. By being present on social media platforms, healthcare facilities can significantly expand their reach at a fraction of the cost of traditional healthcare marketing. Organically promoting your brand on social media is the best way to advertise your healthcare brand without falling foul […]